We invest in people.
We invest in people.
There is a small segment of the population with the ambition and vision to change the world. The people we’re attracted to have the clarity to succeed, the drive to win and the discipline to execute. We want to align with companies whose founders and teams share these attributes. These are the people who share our adventurous spirit.
There is a small segment of the population with the ambition and vision to change the world. The people we’re attracted to have the clarity to succeed, the drive to win and the discipline to execute. We want to align with companies whose founders and teams share these attributes. These are the people who share our adventurous spirit.
#ourapproach
HOW WE DECIDE TO INVEST
We’re highly selective about our investment decisions; the businesses and people we invest in share some key attributes.
1
We are attracted to entrepreneurs with global ambitions and a clear product strategy.
2
We only invest in people who have the drive and focus to back up their visions.
3
We invest in businesses and people who welcome and require our support; if we can’t deliver value to the business then we are not the right partner.
#directinvestments
Direct
Investments
Direct
Investments
Nanoprecise Sci Corp is an AI + IoT company that combines physics, material science and data analytics to diagnose issues with physical assets in various industries and predict the remaining time to failure so that proper corrective actions can be scheduled and business interruption avoided.
Edmonton
October, 2017
2017
Katipult is an award winning, proprietary cloud-based software infrastructure to digitize and automate private placements, while providing best-of-breed standards for eliminating transaction redundancy, enhancing investor experience, and accelerating deal flow.
Calgary
June, 2018
2018
New York
September, 2018
House Kuipers is a fashion brand committed to sustainably producing multi-wear, luxury garments for people of all genders. Our current collection, the "Resort Capsule," celebrates a return to travel and leisure.
Calgary
December, 2018
2018
The51 is a Financial Feminist™ platform where investors, entrepreneurs and those who aspire to be, come together for democratized access to women-led capital for women-led businesses—to build mutual wealth and social/environmental impact, share knowledge and experiences, become influential investors, innovators and consumers, and build the Financial Feminist™ economy.
Calgary
December, 2018
2018
Calgary
June, 2019
At Rival Technologies, we make it as easy to connect with your customers as it is with your family and friends using our mobile-messaging based, market research platform.
Vancouver
July, 2019
2019
Virtual Gurus is a Virtual Assistant (VA) Marketplace that matches businesses and entrepreneurs with onshore (North American) freelancers using a proprietary algorithm. A user can select their own dedicated VA based on their needs, Virtual Gurus also builds large remote teams for its users. Our processes and systems provide a platform to ensure tasks are completed while supporting the clients’ business needs.
Calgary
December, 2019
March, 2020
Toronto
December, 2019
The only mobile fuel wallet made for Canadian small businesses.
Every team member can join the fleet. Sign up today and get the mobile app that allows your employees to fill up at any station across Canada.
Calgary
February, 2020
Provision is a data analytics company focussed on the agri-food industry. With the aid of a proprietary end-to-end food traceability solution called OneTrace, Provision has a view of the entire agri-food value chain, which allows us to accumulate the industry’s most comprehensive dataset.
Calgary
March, 2020
April, 2020
ZayZoon's On-Demand access to wages has given employees control over their paycheck, reduced financial stress and eliminated the need to take on unnecessary debt.
Calgary
May, 2020
Three Ships is a natural skin care company, who make vegan & cruelty-free natural skincare products.
Toronto
November, 2020
Victoria
January, 2021
ReUpp is a Calgary-based FinTech technology company, which places a widget on a retailer’s website and facilitates the option to consign the garment at a guaranteed resale price, right at the time of purchase. ReUpp was founded by Lauryn Vaughn, an entrepreneur based in Calgary, who is also the founder of luxury retail consignment brand, The Revente.
Calgary
June, 2021
June, 2021
Haloo is on a mission to democratize trademark search and registration-with the ultimate vision of making it as easy as registering a domain name.
Toronto
Julie MacDonell
March 2022
March 2022
Ecological Investments
Ecological Investments
We make a selection of targeted investments in businesses that are strong stewards of our planet, and the people and animals that inhabit it.
Nipika operates in harmony with nature and is completely off the grid, sourcing power from the sun and surrounding forest. Their philosophy is to help guests enjoy Canada’s Rockies in non-consumptive ways using self-propelled activities.
#funds
Fund
Investments
Fund
Investments
Limted Partnership
Inovia invests in founders with a vision of technology making us more mobile, capable, connected, healthier and happier on a massive global scale.
Montreal, QB
December, 2015
Limted Partnership
The Helm Venture fund invests in early-stage, high-growth technology companies with women at the helm. They invest in 8-12 deals per year primarily at the seed stage, and provide strategic support to their founders to help their companies grow.
New York, NY
December, 2017
Private
The Riveter designs workspaces and memberships for the way women work. Their promise is to meet you where you are, whether you need a full-time private office, a place to stop in for a few hours each week, or a way to grow your community.
Seattle, WA
November, 2018
Private
The51 seeks to build positive, long-term relationships with our portfolio companies—visionary, and built to last. We look for coachable leadership teams that demonstrate a collaborative approach, transparency and a relentless commitment to succeed.
We’re sector agnostic, seeking out companies where we can bring relevant expertise to the table and leverage the talent, wisdom and power of the The51 investor and founder community. We are active investors.
Our inaugural fund is looking for investment opportunities in sectors we know deeply: cleantech, agtech, enterprise and consumer digital platforms, fintech, health tech and more.
Calgary, AB
September 2020
Private
MINDD is a direct-to-consumer company that’s engineered MINDD™ Tech, a patent pending wire-free technology made specifically for women with a D cup bra or higher.
Los Angeles, CA
December, 2020
Private
Phoenix Molecular Designs is a biotechnology company that is developing small molecule kinase inhibitors as a targeted therapy for cancer.
Vancouver, BC
February, 2020
Private
SalonScale is an app that will tell you the exact cost of hair color being poured for every bowl mixed so you can start pricing your services more accurately and feel confident knowing that everything leaving your color bar is being paid for.
Saskatoon, SK
February, 2020
#about
SHELLEY KUIPERS
SHELLEY KUIPERS
Shelley Kuipers is building the world she wants to live in. As an activist in business, entrepreneurship and investment, she is hell bent on defeating the status quo one project at a time, and replacing it with options that are more equitable, feminist, corporately and ecologically sustainable; revolutionary options that drive greater value for both business and consumer.
She co-founded IOVIA in 2015 after previously founding Chaordix, Stormworks and Adventure Capital. She is also co-founder of feminist investment collective, The51 and sustainable direct to consumer clothing brand Harris Kuipers, all in addition to championing the entrepreneurs she has chosen to invest in.
Find Shelley on Twitter, Linkedin and Instagram.
BRIAN CRAIG
A senior investor and executive with experience founding, managing and advising companies, Brian brings a combination of strategic business insight and the ability to mentor and inspire entrepreneurs. He’s a longstanding investor and director in early-stage technology and energy companies, and through patience and fortitude has helped guide multiple companies to returns of 50X or greater. Brian has a passion for nature and outdoor adventure, and is committed to sustainable and responsible solutions in his business and personal life.
COPYRIGHT © 2022 ALL RIGHTS RESERVED ADVENTURE CAPITIAL INC.
COPYRIGHT © 2022
ALL RIGHTS RESERVED
ADVENTURE CAPITIAL INC.